YOU EVER WIN A GUINNESS WORLD RECORD FOR MAKING THE WORLD’S LARGEST DIGITAL PUZZLE?

U.S. Air Force, in partnership with full-service creative agency, GSD&M and Active Theory, launches the largest virtual multiplayer puzzle for the entire world to solve together to defeat boredom during COVID-19 and solve the puzzle shortage. “Million Piece Mission” was created with a 1.03 gigapixel image of the fourth building of the National Museum of the U.S. Air Force, taken shortly after the building’s opening in 2016 by photographer John Opie. 31,774 players came together over 18 days to complete the worlds largest virtual jigsaw puzzle, over 1 million pieces.

Role: Creative Direction / Design / UX